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Today, four billion people use the Internet, which means that about 40% of the world’s population are Internet users. In 1995, this number was less than 1%. The first billion Internet users were reached in 2005, the second in 2010, and the third in 2014.

The world’s growth-driven economy is constantly looking for new methods and solutions for emerging and often changing market needs. Digitization has revolutionized established, old-fashioned business practices and changed the concept of product and service (an apartment rental agency that does not have a single apartment, a taxi company that does not have a single taxi vehicle, etc.).

It enables individuals and companies to stand out, succeed, and constantly progress, all while working together.

Digitization has not only brought good things but many problems and challenges have also arisen in the process. However, this is also the reason for very fast and unpredictable progress – big challenges and problems give rise to big solutions.

What role does technology play in digital transformation?

Technology is not the same as business digitization. It is only the first step, the driver that is necessary today in the digital transformation process of a company. Technology is the pillar for all the other steps a company must take to become a digital enterprise.

Technology is the basis that leads to making better and more transparent decisions, resulting in business process improvement, and business processes are the brain of every company.

The next stage is the optimization and improvement of existing products and the creation of new products, which brings us to the last step – changing the business model.
Business model change is the core and essence of digital transformation and is something without which no company could move into Digital Enterprise Mode.

What does digital transformation mean for your company?

Digital transformation brings changes in business and organizational activities, processes, competencies, and business models to take full advantage of all changes, overcome all challenges of the digital present and future, and ensure survival and progress in the market.

The digital transformation of a company does not have the sole purpose of reducing costs and increasing revenues. It also enables the change of the complete business model, greater agility, orientation towards people, innovation and flexibility in thinking, better relations with clients, and many other benefits. The extent to which companies are implementing digital transformation is still not keeping pace with the rapid growth, development, and innovation of technologies.


Because digital transformation implies, among other things, a change in the way of thinking and state of mind of all employees. The driver and tool of digital transformation is technology, but the foundation at all levels is people.

See our products and solutions successfully implemented in over 400 companies, and contact us to work together on the transformation of your company.